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State of Shopify theme SEO — November 2026

As of 2026-11-11, 525 Shopify themes have Google Lighthouse SEO scores on Themestested, measured on their own demo stores. The median mobile SEO score is 92 (desktop 92); 326 themes (62%) score 90 or better on mobile. The highest is Sunrise by Rawsterne Web Design & Illustration at 100, then Ignite at 100 and Unicorn at 100. The themes first tested in November 2026, the best for mobile SEO is Rare at 95. The biggest improvement is Beautify, up 31 points to 92 since 2026-09-13.

525Shopify themes tested
92median mobile SEO
92median desktop SEO
62%score 90+ on mobile
4first tested in November 2026

Top Shopify themes for SEO

Highest mobile SEO score as of 2026-11-11; the desktop score beside it. A theme's score is the median of its tested presets.

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ThemeMobileDesktopPrice
1Sunrise · Rawsterne Web Design & Illustration100100$240
2Ignite · Benchmark Themes100100$380
3Unicorn · MPIthemes100100$100
4Primavera · Ultramarina100100$400
5Bullet · OpenThinking100100$370
6Revone · adornthemes100100$63
7Shella · MPIthemes100100$39
8Etheryx · OpenThinking100100$370
9Volume · Staylime100100$290
10Swipe · Segment100100$380

New this month

Themes first tested in November 2026, best first.

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ThemeMobileDesktopPrice
1Rare · Theme Studio9595$320
2Omega · Segment9595$380
3Grocery Store · PixelStrap9289$79
4Universe · Developpy8787$320

Trending

The biggest changes in mobile SEO between a theme's latest test and its last test at least a week earlier. A move of 3 points or more counts; Lighthouse varies by a point or two between runs.

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ThemeMobileDesktopPriceChangeFrom → to
1Beautify · world-leading theme experts Clean Canvas, who have shaped the success of 100K+ stores worldwide.5959$430+3161 → 92 since 2026-09-13
2Seventh · Krown Themes5454$420+1650 → 66 since 2026-10-13
3Electro · eComX9292$300+1090 → 100 since 2026-10-28
4Home Market · tadatheme8585$39+580 → 85 since 2026-09-12
5eMarket · magentech9292$59+587 → 92 since 2026-09-12
6Purevea · G59896$280+595 → 100 since 2026-10-12
7Ap Twices · apollotheme8181$56+477 → 81 since 2026-09-12
8Soul · HaloThemes9696$190+496 → 100 since 2026-09-12
9Ap Ekommart · apollotheme8181$56+477 → 81 since 2026-09-12
10Creative · Safe As Milk9090$100+492 → 96 since 2026-10-27

Falling

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ThemeMobileDesktopPriceChangeFrom → to
1Glozin · Next_Sky100100$88-55100 → 45 since 2026-10-25
2Umino · Next_Sky100100$129-4085 → 45 since 2026-10-13
3Agnes · Moodboard Creations9290$300-1996 → 77 since 2026-09-13
4Zora · NOVL9595$300-15100 → 85 since 2026-09-12
5Shift · Apparent Collective9595$380-15100 → 85 since 2026-09-13

Distribution

How all 525 tested Shopify themes fall across Google's bands.

Mobile · good (90+)326 · 62% needs work (50–89)199 · 38% poor (0–49)0 · 0%
Desktop · good (90+)324 · 62% needs work (50–89)201 · 38% poor (0–49)0 · 0%

About this report

Scores are Google Lighthouse SEO scores from the PageSpeed Insights API, run against each theme's own demo store — the home page and, on store platforms, a collection and a product page — on a simulated mid-range phone and on desktop. A theme's score is the median of its presets; a preset's is the mean of its pages. Every run is kept, and a theme's page shows its history. This month's report updates daily until the month ends. Read the full methodology, or see the live Shopify SEO ranking.

Other months: September 2026October 2026

Other reports for November 2026: speedaccessibility